News

Is Generation Z Really Lazy and Too Demanding Toward Employers?

10.02.2026

Generation Z - often referred to as Gen Z or “zoomers” - is surrounded by a wide range of stereotypes, particularly when it comes to their attitude toward work. They are frequently described as lazy, unwilling to work overtime, overly demanding toward employers, and ready to quit their jobs at the first sign of dissatisfaction. In reality, Generation Z is simply better at setting healthy boundaries and prioritising work-life balance. There is a lot that other generations can learn from them.

Baltic salary markets in 2026: similar salary increases, different labour-market realities

30.01.2026

Figure’s forecast survey tells us that looking ahead to 2026, the Baltic countries appear, at first glance, to be moving in sync, but labour market dynamics are diverging according to perceived economic realities of the last few years. Salary growth is slowing down across the Baltics, and inflation is no longer the dominant driver of pay decisions. Employers across Estonia, Latvia and Lithuania are approaching the year with cautious optimism rather than urgency, being more optimistic towards the south of the region.

“Figure” Forecast Survey: Base Salaries Expected to Increase by 4.2% in 2026

12.01.2026

In 2025, average monthly base salaries increased by 6.2%, showing a slower pace of growth compared to previous years. A further deceleration is expected in 2026: the forecasted increase in monthly base salaries is 4.2%, while total annual remuneration is projected to rise by 4.4%, according to the Forecast Survey conducted by the remuneration research and management consulting company Figure Baltic Advisory. The current forecast is more moderate than the projection made in the summer of last year (4.6%).

Why Do Good Goals Stay “on Paper” - and How Can We Change That?

12.01.2026

January is often the time when employees and managers across many organisations agree on goals for the year ahead. These discussions usually cover both company-wide objectives and individual development goals. But how do we set goals that are both inspiring and realistically achievable? And how can we ensure that goals do not remain merely “on paper” but are actually accomplished? Defining and tracking goals is precisely where many leaders still struggle.

New EU directive encourages employers to hold more systematic salary discussions

16.12.2025

Next year, a new directive on salary transparency (No. 2023/970) will come into force in the European Union, with the aim of reducing and preventing the gender pay gap and strengthening employees' rights to information about their salary level and how it is determined. Although many employers associate the directive primarily with tedious reporting obligations and an increasing administrative burden, it also encourages employers to make their wage policies more systematic and transparent, and thus more motivating for employees. One very practical tool in this process, which also offers opportunities to promote employee-centered management practices, is the regular salary review.